Viyva

Viyva is the first protein shake in the UK designed specifically with the safety and nutrition of new mothers in mind. Rooted in Nature, Powering Motherhood.

The Viyva brand features a distinctive custom brandmark and colourful, abstract graphic elements. The shapes draw inspiration from the ingredients and are paired with clean, gridded, black and off-white layouts to counteract the abstract shapes and to highlight the nutritional value of the product.


✳ Naming

✳ Packaging design


✳ Brand identity + logo design


✳ Iconography

✳ Website design


✳ Tone of voice + copywriting


✳ Social media content creation

Rooted in Nature, Powering Motherhood.